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	Professional in Market Research!

Thank you for your interest in this survey.

We are exploring how consumers learn about and purchase wine over the Internet. Please take a few minutes to complete the questionnaire below. You will be entitled to HK$100 cash voucher and FREE Maxford Club membership for one completed survey. Thank you once again for your participation.

* Required Field

Section A) Wine Preferences & Purchases

1. Please pick your preference for each of the following wine styles. *

	Prefer	Do not prefer	Never heard of this
Cabernet Sauvignon
Cabernet Franc
Pinot Noir
Merlot
Shiraz
Chardonnay
Sauvignon Blanc
Champagne
Sparkling Wine
Rose
Spirits & Liqueurs

2. Please pick your preference for each of the following wine region. *

	Prefer	Do not prefer	Never heard of this
France
Italy
Germany
Spain
Other Old World wines
USA
Chile
Argentina
Australia
New Zealand
Other New World wines

3. How much do you spend on wine in a month?*

HK $500 or less

HK $501 - HK $1,000

HK $1,001 - HK $2,000

HK $2,001 or above

4. Describe the average number of times you purchase wine in a month:*

>3 times per month

2 - 3 times per month

1 time per month

Less than 1 time per month

I never purchase wine

5. Describe the types of wine you regularly purchase:*

Value Wines (Every day wines which are affordable and pleasant, HK$100 or less)

Mid-range Wines(Wines from particular regions, vineyards, classes or grapes; HK$100 - $300)

Upscale Wines (Wines from particular regions, vineyards, classes or grapes; HK$301 - $500)

Premium or Rare Wines (Wines from particular vintages or sold only at private auction, more than HK$500)

No preference

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